SaaS

How Tierly Validated a Pricing Intelligence Tool with 100 Waitlist Signups in 48 Hours

Market
SaaS
Stage
Seed
Validation
Building In Public
Founded
2025
8 min read Read by 193 founders

Key Takeaways

Ger started two years before anyone was paying attention to agentic AI frameworks. He identified that every SaaS product has to have a pricing page, built a simple workflow around that, shared it on X, and had 100 waitlist signups in 48 hours. Then the frameworks he'd built on hit their limits, so he scrapped everything and rebuilt from scratch in a new language. A full year later, Tierly had a dashboard, a tactical layer, and a newly launched strategic pricing layer. He has an audience, his first paying customer, a waitlist, and a growth loop through pricing teardowns that people are already asking to be part of.

Actionable Takeaways

  • Engage with framework founders, not just followers. Ger didn't just post about what he was building. He pinged the founders of every AI framework he used, asked questions in public, and contributed to their threads. Those people recommended him to their own audiences without being asked.
  • Use a live comparison to prove your value. When a potential customer asked why she'd use Tierly over ChatGPT, Ger didn't argue the point. He ran the comparison in real time. Tierly produced a full pricing report in ten minutes. She estimated five to ten hours of manual work to replicate it. That demonstration is now his go-to pitch.
  • Turn your product into recurring content. Every week or two, Ger runs a Tierly analysis on a well-known SaaS, writes a blog post about what it found, and posts it as a free lookup. Each teardown drives engagement on X, builds SEO, and gets people DMing him to be next in the queue. One output, three channels.
  • Design your free tier around the upgrade, not just the feature. The strategic layer is visible but locked after the free analysis. Founders can see there's more beneath the surface of their pricing. That FOMO does the conversion work without a sales pitch.
  • Build your audience on a platform. Own your communication channel. Ger built his following on X but keeps his waitlist engaged through email. His reason: email doesn't depend on any platform's algorithm. Where you grow and where you communicate should be two different things.

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